From The Blog

DMG Welcomes Three New Clients

Di Pietro Marketing Group LLC is pleased to welcome three new clients!

In the eCommerce vertical:

  • Peter Manning NYC
  • Cobra Volleyball, Inc.

In the legal vertical:

  • Zukerberg & Halperin, PLLC

 

About Peter Manning NYC

Peter Manning has an incredibly exciting and game-changing product line. The Manhattan-based clothing retailer manufactures formal, business casual, and casual clothing designed to fit the more modestly built man, specifically 5′ 8″ and under.

Before entering the market, men under 5′ 8″ had an extremely difficult time finding clothes that fit off the rack. Pants that were too baggy. Inseams that were way too long. Shirts that puffed out at the sides or were cut well below the waste. Nearly everything in a given wardrobe either didn’t fit properly or had to be tailored to fit.

For these buyers, the struggle was real. Enter: Peter Manning NYC.

Peter Manning’s been showing promising growth by catering to a market that’s been overlooked since… forever. They’ve picking up traction in the market for a few years now, but the time has come to grow at scale.

DMG’s been brought aboard to assist in overseeing a number of channels, both digital and traditional, to increase brand awareness and drive qualified web traffic in order to increase customer acquisition.

About Cobra Volleyball, Inc.

Cobra Volleyball’s been around in the early 1990s and also has a truly one of a kind product. Cobra sells high quality volleyball nets, badminton nets, custom pool volleyball nets in a number of different variations as well as other volleyball accessories.

Their nets are top of the line in quality and offer a number great features that are largely unique to the market, for instance:

  • the only volleyball net with a lifetime warranty
  • no dangerous guy wires needed to securely mount the net poles
  • easy, one-person setup and a professional-quality net that stays tight all game

DMG is currently managing paid search campaigns for Cobra in order to drive increased sales at the lowest CPA possible. To date, DMG has also provided analysis regarding UX and CRO as well as traditional marketing principles of USP and communications.

DMG is excited to grow Cobra’s online presence using paid search as well as other digital marketing channels down the road.

Zukerberg & Halperin, PLLC

After major successes in the legal vertical, DMG has been looking to increase its focus on growing its Legal Marketing Division and are excited to announce it will be working with Zukerberg & Halperin.

Zukerberg & Halperin is a personal injury law firm based out of Washington, D.C. with a service area expanding into parts of Virginia and Maryland. The firm has a tremendous track record of success for its past clients and is looking to continue those successes by bringing in new clients in need of top-notch legal assistance.

DMG will be managing paid search campaigns to help drive those potential clients in need of a lawyer. Because of the incredibly competitive landscape that is legal marketing, DMG will look to give its newest client a significant edge in the digital realm.

DMG is excited to work with Zukerberg & Halperin to implement strategies and tactics to compete with large firms and battle some of the highest CPCs in all of paid search in order to drive new business at the lowest CPA possible.

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